Case Study

Attending Tradeshows

Which Trade Shows to attend?

Determining which tradeshows to attend?  Where are they located?  What is the cost associated with travel?  What is your shopping list?  Are you going there for inspiration and trending information?   What will you do when you arrive at the show and there are thousands of people in line to get in?  

Which Trade Shows to attend?
Which Trade Shows to attend?
Preparing for the trip and visit
Preparing for the trip and visit

Preparing for the trip and visit

Once you determine the show.  The next challenge is choosing your flight, the hotel, the restaurants, and your travel to and from the venue.  Then there is the entrance to the show, hopefully, you pre-registered otherwise you will get in a line that can take all day to get through.  

How will you determine if it's a successful show? Will you conduct daily reviews and strategies for the next day? 

Insights and Information

Discovering a show that heightens your expectations.  The trending information was on point and inspirational.   Discovering new suppliers was easy and effective.   Returning with lots of prospect suppliers for future collections.  

Insights and Information
Insights and Information